Europe. Middle East. Africa.
Cloudbased Traceability
and HACCP for Businesses
Revolutionizing Industries with AI, IoT, and Blockchain DLT for Enhanced Traceability, Efficient Recalls, Compliance Management, and Real-Time Reporting.
Presently focusing on the pharmaceutical and agricultural sectors.
Secure by Default
At Traceage, security is integral and provided at no additional cost.
SMB-Centric
Specially designed and focused on small-medium businesses needs.
Precise for Regulators
Compliant with stringent regulatory standards and requirements.
Real-Time Insights
Standards-compliant real-time reporting for accurate insights.
AI Powered
Advanced artificial intelligence for enhanced decision-making.
Blockchain Integration
Seamless integration with blockchain for secure transactions.
Crisis Management
Mitigate product recall risks, conflict resolution, and authenticity.
Batch/Lot, & Serial Tracking
System for recording and tracing goods along the distribution chain.
Consumer Friendly
Quick-scan, reliable QR-code system for rapid product info & issue reporting.
Challenges of the current traceability systems in the EMEA region
Executives’ top goal for traceability is Regulatory and Compliance. What is the most important outcome your company wants from traceability?
Read the full article from Bain
Regulatory and Compliance Challenges
- Varying Standards and Regulations: Difficulty in complying with different, and often changing, regional and international regulations.
- Documentation and Reporting: Complexities in maintaining accurate and comprehensive records for regulatory compliance.
- Counterfeit Products: Inadequacies in preventing and detecting counterfeit or fraudulent products, especially in pharmaceuticals.
- Changing Global Standards: Difficulty in keeping up with frequently changing global standards and certifications, which can vary significantly across different markets and regions.
- Data Privacy and Security Regulations: Challenges in complying with data privacy and security regulations.
Technological Limitations
- Data Integrity and Security: Challenges in ensuring the accuracy, consistency, and security of data throughout the supply chain.
- Interoperability: Difficulties in integrating various systems and technologies used by different stakeholders in the supply chain.
- Real-time Tracking and Monitoring: Limited capabilities in providing real-time updates and monitoring of products throughout their journey.
- Scalability Issues: Struggles to efficiently scale the systems to handle larger or more complex supply chains.
- Data Overload and Usability: Managing the large volumes of data generated and ensuring that it is presented in a usable and actionable format.
- Data Fragmentation: Difficulty in consolidating data from various sources and formats, leading to fragmented and incomplete data sets.
Economic & Accessibility Concerns
- Cost Implications: High costs of implementing and maintaining sophisticated traceability systems.
- Accessibility for Small-scale Operators: Challenges in making these systems accessible and affordable for small businesses.
- Return on Investment: Questions regarding the economic benefits or return on investment for implementing advanced traceability systems.
- User-Friendly Interfaces: The need for more intuitive and accessible interfaces for various users, including consumers and businesses.
- Consumer Awareness and Trust: Limited capabilities in engaging consumers and providing them with transparent information about products.
Why Traceage?
Solution #1
Unified Technology Platform
We provide user-friendly, integrated platform that combines IoT, AI, GPS, RFID, OCR, and blockchain technologies, simplifying trace-data management and enabling real-time tracking.

Solution #2
Cost-Effective Models
We integrate cost-effective, subscription-based models or tiered pricing strategies to make our traceability systems more accessible to pharmaceuticals, smallholder farmers and SMBs, reducing financial barriers and encouraging wider adoption.

Solution #3
Regulatory Alignment Toolset
We deploy dynamic toolset that helps businesses stay updated with global regulatory changes and ensures standardization across regions, aiding in compliance.

Solution #4
Consumer Engagement
We foster openness and safeguard consumers by offering intuitive tools. These tools enable users to effortlessly obtain detailed traceability data about the product's stories, quality checks, and any other relevant data. This aids in establishing consumer confidence and allegiance.

Use Cases
A comprehensive collection demonstrating how Traceage can be implemented across industries. For brevity, we included 9 use cases for each industry.
- Drug Safety Monitoring: Tracking pharmaceuticals from production to distribution to ensure drug safety and authenticity.
- Clinical Trials Management: Monitoring and managing drugs used in clinical trials to ensure compliance and accuracy.
- Temperature Control: Ensuring drugs are stored and transported at correct temperatures, especially vital for vaccines and biologics.
- Batch Tracking: Tracking production batches for quality control and in case of recalls.
- Counterfeit Detection: Preventing counterfeit drugs from entering the supply chain.
- Regulatory Compliance: Ensuring compliance with local and international pharmaceutical regulations.
- Supply Chain Optimization: Managing the supply chain efficiently to reduce costs and improve delivery times.
- Patient-Specific Treatments: Tracking the manufacturing and distribution of personalized medications.
- Sustainability Tracking: Monitoring the environmental impact of pharmaceutical production and distribution.
- Crop Lifecycle Tracking: From seeding to harvest, monitoring the growth and health of crops.
- Livestock Management: Tracking health, breeding, and location data for livestock.
- Quality Control: Monitoring produce for quality and safety standards.
- Supply Chain Management: Tracking produce from farm to consumer, ensuring freshness and reducing waste.
- Pesticide and Fertilizer Usage: Monitoring and managing the usage of chemicals in farming.
- Organic Certification: Verifying the organic status of products throughout the supply chain.
- Water Usage Monitoring: Tracking water usage and efficiency in agricultural processes.
- Sustainable Farming Practices: Ensuring and verifying sustainable farming methods.
- Genetic Resource Tracking: Managing and tracking the use of genetically modified organisms (GMOs) or heritage seeds.
- Food Safety Compliance: Ensuring compliance with food safety standards and regulations.
- Cold Chain Management: Monitoring temperature-controlled products throughout the supply chain.
- Ingredient Sourcing: Tracking the origin of ingredients for quality and sustainability.
- Batch Tracking for Recalls: Managing and tracking batches for efficient recall processes.
- Shelf-life Monitoring: Tracking and managing the shelf life of products to reduce waste.
- Nutritional Information Tracking: Providing accurate nutritional information to consumers.
- Supply Chain Optimization: Streamlining the supply chain to reduce costs and improve delivery.
- Consumer Taste Preference Analysis: Analyzing consumer preferences for product development.
- Allergen Management: Tracking and managing allergens in food production.
- Inventory Management: Tracking stock levels in real-time to optimize inventory and reduce waste.
- Product Authenticity: Ensuring the authenticity of products, especially in luxury goods.
- Customer Preferences Tracking: Understanding customer preferences and buying patterns for better product placement and marketing.
- Supply Chain Transparency: Providing customers with information about the origin and journey of products.
- Loss Prevention: Reducing theft and shrinkage through better tracking of products.
- Omnichannel Integration: Ensuring consistency and traceability across various sales channels.
- Warranty and Returns Management: Efficiently managing warranties and returns through traceable purchase histories.
- Promotion and Discount Tracking: Monitoring the effectiveness of promotions and discounts.
- Sustainability Practices Verification: Verifying the sustainability claims of products for eco-conscious consumers.
Developer API
We are working on a RESTful API to allow developers to integrate Traceage into their own applications. It should allow for the creation of new accounts, new users, and new traceability assets. Below is a mockup of what the API will look like.
Roadmap
- 2023 / Q4Initialization
- Team Formation
- Platform Setup
- IAM Provisioning
- Initial Development
- Pre-MVP Site Launch
- 2024 / Q4Implementation
- Multitenancy
- Data Reports
- Metrics Dashboard
- Private Beta
- Business Process
- Public Beta
- GA Release
- 2025 / Q4Implementation
- IoT Sensing
- GPS Tracking
- RFID Monitoring
- Blockchain DLT
- AI Decision Models